One of the oldest— and probably the most successful ways to get more clients is through referrals. But the question is, who do you get them from and how do you get them?
Though referrals are very useful in the web design London business, they can still be pretty unreliable. So if you’re just going to wait around for them to happen; you’ll find it very hard to stay in business. To help you generate more referrals, we’ve gathered some of the easiest ways on how to get them!
Show your professionalism and organization skills:
Provide your clients with a welcome bundle with all the instructions on how the entire process will go, what you need from them, your work hours, and a reassurance that they’ll be able to easily contact you through Skype and/or email if they ever have concerns they need to talk about.
Being readily available and seamlessly organized throughout the whole process will give them the impression that you’re really a professional. In turn, this will make them want to tell their friends all about you!
Make your clients happy:
Nothing will make your clients spread the word about your services more than your skills, professionalism, and commitment to their project. Making them happy and contented with the end result will surely make them come back for more.
Freebies are always a good thing:
If your client wants some extra work done and it won’t take too long to do it (probably under 30 minutes or so)— then definitely go for it! Clients love getting little freebies here and there, and it also shows just how generous you are to them. It makes them feel reassured that they hired the right person for the job.
Give them some sort of incentive:
Provide your clients with an incentive when they refer people to you. For instance, give them 10% off the next time they hire you for another project, or maybe give them free consultations and products. Whatever it may be, I’m sure your clients will appreciate it.
Provide them with custom tutorials:
After designing a website for a certain client, be sure to give them custom tutorials on how their new website works. Put together a simple yet thorough guide that shows them how to do some things they might not know about. Your clients will be very pleased and this will boost your chances of them referring you to others.
Ask them at the end of the project:
You can also ask your client for referrals as soon as you’re done working on a certain project. Since the experience is still fresh, they’re more likely to spread the word about your services. If you’ve done a very good job, they’ll be more than happy to offer new clients.
Remember to follow up:
Follow up with your previous clients after you finish working with them, just to see how they’re doing and if they need anything else from you. This will help them see that you truly care about them, and in turn, they’re much more likely to recommend you to their friends.
May these things help you gain more referrals from your previous clients and grow your business!