After making a quality product, next thing to consider is its packing. While choosing the best custom box for your product, you must keep in mind few aspects of a good custom box with respect to your product. If you have a fantastic product to sell, then there is a way of making it more attractive and successful for your business as well and that’s packaging. If you try it the wrong way, it might turn around the consequences.
Custom boxes with logo are not only the way of enclosing and saving your product but they also leave a pleasant and memorable experience for the customers. After all, the first impression matters most these days. So here, we discuss the ways in which you can select the best custom boxes for your product. First, let us agree on one thing that a decent sleek design and top-notch branding are the perfect factors for the quality custom packaging.
Here, we have summoned upon few tips that might help you in finding the perfect custom box for your product:
Look Around To Know The Competition
If everyone is putting the watch in the round box, you need to find a unique way or structure to make some difference. This way, it will stand out its today’s competition. Select your custom boxes keeping in mind the things your competitors are going for. If you select and go for typical packaging, it won’t give you any good as it isn’t any different than the ones in the market already.
Everyone likes to enclose their product in the best custom boxes but while selecting the one, you need to consider will it travel to the concerned area with minimal preferably no damage and obviously with ease? These are the things that might get you to stop and ponder over the material and design of your package.
If your product is elegant and fragile, then you must look for a material that is specifically for strength. If your product is going to sit on a shelf, as a decoration piece, then you must look for a nice looking design such as you can use UV treated high-gloss or liquid-based coating.
So, choose what’s most convenient as some designs might look appealing and beautiful but at the end, they break your product on the way, then there is no use for them. Also, take good care in knowing that the package is easy to handle and carry.
Depending on the type of product you want to pack, you must choose the right material. For instance, if it’s a perfume then you can’t with thin cardboard package, you must thick material with the ability to make the perfume stay at its place. So, take your time to have a deep look at all the options you have available and then select the best suitable of them.
Know Your Customers Before Deciding Anything
One of the most important factors in choosing the custom boxes is knowing your audience. Do some homework and list the area you want to target. Their needs, demographics and perhaps their interests would definitely help you in deciding what’s the best design and aura of custom packaging for them.
The Perfect Size
If your product comes in different size, then you must arrange the custom boxes sizes keeping that in mind. However, you don’t have to make a unique size for every product but instead, you can make 2-3 standard sizes depending upon the size variety of your product and accommodate your products in them This way, it will be cost-effective and convenient as well.
The Unfolding Experience
It’s a fancy term used to indicate how people will open and interact with the box. Folding boxes are sometimes so much fun to open but sometimes it might frustrate the customer as well. So, box’s structure and design should be a little practice, and if attached with the instructions of how to unfold, it might leave an incredible image. So a bit of creativity but not much can help you engage your customer in opening that box.
Keep In Budget
While selecting the custom packaging for your product, you must keep your budget in mind as it’s not one item or one-time purchase. A fancy and costly box can make you feel like it’s the only one but while buying it, you must calculate the budget on bigger level especially when you are just at the start of custom packaging. One wrong step might cost you much.
Does It Represent Your Brand Right?
Custom boxes are not only about packing a product and delivering it safely, instead, but it is also more about what image are you imposing about your company. So, choose it very wisely because it will represent your business and brand. You must go for a package with the design that would define your brand very well.
Next time you go to select the best custom box for your product, don’t forget to keep these things in your mind.